User blog comment:G0LD3NF1RE/E3 Elder Scrolls Online Roundup/@comment-98.65.241.174-20130621071328/@comment-24.212.73.236-20130621073607

To be more clear here...

It doesn't mean the strongest. It is about your position and importance in your faction quests affairs and stuff.

Nothing else? I would suggest to actually try to keep it and be active first.