User blog comment:Jimeee/Bethesda tweets mysterious teaser picture.../@comment-3492791-20121104055240

Clearly this is the Dragonborn's nephew, Jerry.

He seeks out the Dragonborn asking if he can borrow some money to help pay for his cosplay costumes. He follows you around like the Adoring Fan offering no help in combat and giving away your position while sneaking because of his sever dust allergy.

Oh ya, and he's probably marked as essential.