Board Thread:Online Discussion/@comment-5247041-20130821093041/@comment-7153552-20130824140403

I think the issue with the possible content they'll be adding ever six weeks, is that it's probably small-time stuff like Guild Wars does. But here's the thing about the current market, even WoW is adding a cash shop into their game and leaving the subscription. When you lose half your customer base (like WoW did) you have to make up for the money lost. However, if you had simply said (using round numbers) "Gee, $15 a month from 300 people is $4500, but if we drop it to $5 we could have 1000 paying $5000 and we can make extra on some great cash shop items!"