User blog comment:Jimeee/Elder Scrolls Online will be subscription based/@comment-184.63.21.22-20130901041334/@comment-3124449-20130902043804

You missed my point again. The richest company does not necessarily make the best products. The most expensive products are not necessarily the best. Most of the money you are paying for this is the name. If TES was still a small, obscure franchise, the pice would be lower for the same content.