User blog comment:JAlbor/E3 2013: Answers from Elder Scrolls: Online/@comment-129.71.204.146-20130613175303/@comment-67.190.249.142-20130613191044

I don't want Subscription either, but free-to-play would earn Zenimax nothing. I'd rather them have an up-front fee and that's it. (Just buy the game and be able to play it forever.)