User blog comment:Jimeee/Elder Scrolls Online will be subscription based/@comment-98.22.34.246-20130821202435

I'm not too upset by this. $15 a month isn't so bad, and it will (hopefully) get rid of the cash shop. I've never really enjoyed games that have cash shops or other such services. Too often they seem to give many players an advantage over those who can't purchase many of the items (exp enhancers, stat enhancing potions, better items, etc.). At least this way everyone will be on the same level. If they still introduce a cash shop model, it will hopefully just be for cosmetic things, or possibly even mounts.