User blog comment:Alduin1996/Draft letter to Zenimax Studios regarding ESO/@comment-6365350-20130909061012/@comment-7153552-20130909061820

That's the goal, start something big with something small. A fire needs kindling and fuel. Our cause and purpose aren't unique or unexpected, but we can hope that they'll still take it under serious consideration. Above all else, in the gaming industry especially, the wallet vote is the most effective of communication. Look at what happened to the latest Final Fantasy, when people cry out and a company doesn't listen their customers are only left with the option of buying or not buying. When nobody jumped on board like they though, the FF team had to pull back, regroup and rerelease. The current news says it's leaps and bounds better, hopefully ESO will learn from FF before it's too late. If we're lucky they won't wait for release to bomb out and have to learn that hard lesson.