User blog comment:JAlbor/E3 2013: Answers from Elder Scrolls: Online/@comment-129.71.204.146-20130613175303/@comment-7153552-20130614164907

@Skullvondude, there is no such thing as "Pure B2P" model for an MMO. Guild Wars had microtransactions, you aren't required to buy the things. You can make your characters, you can level them up, you can work hard and earn the things you want, and never have to spend a dime. Or you can spend some money and end up with some new things that aren't any better than what you could have earned, it just looks different (usually cooler).